While most individuals have some sense of the power YouTube can have to drive traffic, not nearly enough internet marketers realize just how powerful videos can be in boosting your results as an affiliate. There are many online marketers who make the majority of their income from affiliate commissions and every edge that an affiliate marketer can get could mean more sales and more commissions.
Choose Your Target
The first step is to choose your target for the video. Are you looking to promote a new internet marketing course or are you looking to boost traffic to Amazon affiliate and eCommerce websites to make your money that way? YouTube can be used for both of these types of affiliate setups but the best practices for your videos varies depending on which way you go.
Look For Trigger Words
This is a good rule no matter what type of affiliate program you’re in or setup you’re running. Trigger words are certain words that make Google more likely to include a lot of YouTube videos in the normal search engine results and often towards the top of page one. These would be words like review, video review, free (product name) review, (product) demonstration, and so on.
Creating videos with a title that uses those words can drive some serious traffic to your video review, which then can link to the offer, a website sales page, or have links for both!
Target Longtail Keywords
If you are looking long term at ranking for certain product keywords then look for longtail keywords that you can rank a YouTube video for. Review keywords are always a good choice but by making multiple videos that are each targeting a certain keyword, you can get those videos to rank, get the traffic, and then use as solid links back to your main affiliate website. This is a killer way to increase your affiliate commissions with a relatively small amount of work.
When you are using YouTube videos, the video description allows hundreds of words of content so be sure to use that to your advantage! It does not take much work to properly optimize a YouTube video to rank in the search engines. A good title with the keyword, a long description that is original with some longtail keywords, and the right tags will help your video to rank. By making your video five minutes or longer, these can be given more authority than shorter ones.
Learn YouTube SEO
YouTube has its own SEO system for ranking videos within the website. Learning the basics about this will help you to optimize your videos to be found when people search YouTube and more traffic means more money. While ranking at the top of YouTube does not always mean your video will be the one that ranks on Google (or vice-versa) it still helps your chances to take care of these details.
Create Multiple YouTube Videos As Needed
If there are multiple longtail keyword videos or multiple review videos, make a playlist and include all of yours together. This will tell YouTube and Google that these videos are related and help them rank for related keywords while also giving them a boost in the YouTube search rankings.
YouTube is a powerful tool that can help drive affiliate sales for more earnings. Be sure that you use video marketing to your advantage!